A long, long time ago, I was a God. Yes, it’s true. I was the God of the chipmunks. My college years, while educational, were mostly wasted, but that doesn’t mean nothing can be learned from them. I recently heard a scientific reason for the random credulity of my friends in school.

So, basically what happened was this: I began noticing that chipmunks were omnipresent around me in school. They often appeared randomly outside my window as I worked diligently on papers. They would run suddenly across my path as I walked around campus. Sometimes they would even stop directly in front of me, in a worshipful reverence. The conclusion, I was acting God to the chipmunk community on my college campus. As I revealed this hypothesis to my friends, they too began to notice this extraordinary phenomenon! What a revelation!

So the question becomes, what powerful effect could bring a group of educated people to believe something so whacked? The answer, I recently found, is something called “confirmation bias.” Ta daa! Okay, so confirmation bias is a very common psychological effect that basically results in people looking for data to support a pre-established conclusion. In this case, the conclusion was that I was God to the chipmunks, and people would find evidence for that and use it to support the hypothesis. So, with that hypothesis in mind, every chipmunk sighting was carefully catalogued into peoples’ memories, as long as I was around, and events involving chipmunks without my presence were forgotten. The result is that people began to notice those events, and mistakenly catalogue them as evidence of my deification.

Okay, so my friends might not have been as credulous as I’m leading you to believe here, but I’m making a point about the way people record memories and use them to support beliefs. This in turn can be linked to hundreds of real world phenomena, and can explain how people come to believe strange things. The point? I’m not a chipmunk God (go figure) and chipmunk experiences declined rapidly in conjunction with my subsequent move to heavily urbanized New York City. Perhaps the chipmunks were appearing for other reasons, and my own bias led me to my fallacious conclusions. Or, maybe the chipmunks still worship me from afar, thinking I will return someday (a second coming, if you will) to lead them to the great acorn in the sky.

Thanks to The Skeptic’s Guide to the Universe for helping me to understand confirmation bias and how it led me astray.